ContextPricing tens of thousands of products in a world of digital transparency and increased frequency of competitor change is a complex challenge for the modern retailer, both online and off. To manage price is to balance strategic and tactical needs. Customers react over the long term to a situation that is constantly changing.
Revenue SolutionOur Retail Pricing approach balances competitive comparisons, a coherent price architecture for customers and optimization of economics to determine the right positioning for our clients. We embed this in a comprehensive management system that enables retailers to generate the ideal pricing mix across their inventories. Our dynamic approach allows clients to test various pricing strategies and map the impact of various price changes.
ImpactProfitability improvements are 100-200 bps for our clients.