France is considered as one of the most successful bancassurance markets. Market leaders in Life Insurance, bancassurers are now increasingly gaining market shares in P&C Insurance.
Nevertheless, the insurance landscape has increased in complexity over the past few years, and the impact for bancassurers is significant. This reports analyzes why the current bancassurance model is no longer fit for purpose, and what bancassurers need to do now to turn these challenges into opportunities.
This point of view is only available in French.
